BRANDING AND TRADEMARK
A brand is a name, term, sign, symbol, or design or a combination of them, intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of the competitor.
Philip Kotler, the world’s foremost expert in marketing strategies
The end user should be able to identify the product/service over a brand that is supposed to evoke emotional reactions and should be connected with a range of positive values such as quality, reliability, exclusivity, etc …
In order to build consumer loyalty, it is necessary to develop successful strategies for creating and managing a brand. The totality of these strategies is branding.
Together with you, we will create a brand that best represents your business culture and products/services that you offer. We will help you to develop a logo and slogan (payoff), which will make your product/service express its uniqueness and distinctiveness in the market. We will take care of a coordinated image, i.e. a set of communication elements of a company starting from the logo to the letterhead, business cards, a specific character of letters, advertisements, etc.
Another service that we offer to you with our great pleasure is a trademark. We will make sure to protect your brand at the legal level, thus guaranteeing you the exclusive right to the use and protection of the brand. Contact us for an estimate.